⚙️ Sales Optimization System (SOS)

A powerful framework for delivering real, measurable sales growth. From strategy to execution, SOS is designed to align your sales ecosystem for scale.

🛠️ Engagement Model

• 🔹 Tailored Sales Plan: Goal-focused strategy including revenue/margin targets, SWOT, positioning, and value prop workshops.
• 🔹 Sales Channels: Direct, indirect, distributor, and alliance models optimized to reach your target buyers.
• 🔹 Customer Journey Mapping: From awareness to onboarding — map every touchpoint and expectation.
• 🔹 Sales Compensation: Build incentive plans that attract, retain, and align your reps.

🧠 Sales Strategy

• 📌 Tailored Sales Planning based on WIGs and execution goals
• 📌 Clear positioning against competitors with SWOT analysis
• 📌 Geographic & vertical targeting, sales territory mapping
• 📌 Sales Channel evaluation for efficiency and reach
• 📌 Mapping full Customer Journey with key data handoffs

🏗️ Sales Infrastructure

• 🛠️ Sales Playbook: A “Book of Sales Covenants” that defines value props, ICPs, sequencing, and best practices.
• 🛠️ CRM Setup: Custom tags, data structure, automation, and reporting pipelines.
• 🛠️ Dashboards: Leading & lagging indicators, real-time insights, activity tracking.
• 🛠️ Forecasting & Pipeline Management: Templates, REA tagging, opportunity advancement workflows.
• 🛠️ Sales Meetings: Weekly team syncs, 1-on-1s, field coaching, and more.

⚙️ Sales Execution

• ✅ Outsourced Sales Leader (OSL): Argos takes over or supplements your sales leadership structure for peak performance.
• ✅ 4DX Principles: Wildly Important Goals, scoreboard creation, accountability cadence.
• ✅ REA Methodology: Sales strategy focused on Retention, Expansion, Acquisition with unique playbooks per motion.
• ✅ Target Account Selling (TAS): ICP development, CRM tagging, and outreach strategy for new logo acquisition.

🎯 Sales Enablement

• 🎓 Professional Sales Training using proven systems (Carew, TAS, Think Inc., etc.)
• 👔 Sales Leader Development for empowerment, situational coaching, and team motivation
• 🔁 Ongoing Coaching & Mentorship aligned with KPIs
• 🧲 Sales Recruiting & Onboarding strategies that reduce hiring risk and ramp time